Media Strategy · Dubai · Office
Media Strategy in Dubai
Strategic press placement and journalist relationships built over 25 years — delivered for clients in Dubai, United Arab Emirates. The MENA media epicentre and the home base of FAME 911 — where confidentiality is the default and coverage decisions move overnight.
Why Dubai
How media strategy actually runs in Dubai.
Dubai is the city where the rules of crisis communication are reversed: discretion is expected, public statements are calibrated against UAE cyber-crime law, and major narrative decisions still happen in private rooms before they reach Bloomberg or Arabian Business. For UHNW principals, regional CEOs and family-office heads, a Dubai-led response coordinates with English-language and Arabic-language press in parallel, threads the needle on local regulatory expectations, and protects the principal's standing across the GCC.
PR agencies with no relationships send press releases and hope. FAME 9-1-1 makes a phone call to a friend of 20 years. That's the difference between a press release that dies and a story that runs on your terms.
What media strategy delivers
The outcomes our Dubai clients ask for.
- Tier-one placements (Forbes, Bloomberg, BBC, broadcast)
- Journalist relationships that outlast the crisis
- Amplified reach via Sheeraz's network (2B+ viewers)
- Narrative-shaping profile features, not puff pieces
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