Proof · 9 min read

Anonymised Case Studies

Five representative engagements — details blurred, outcomes real.

Case 1 — Activist short-seller hit piece

Context: Mid-cap CEO, pre-earnings.

Event: Coordinated short-seller report dropped 48 hours before earnings call.

Response: Legal-approved counter-narrative; WSJ exclusive placed 12 hours post-report.

Outcome: Stock impact contained to –2% vs. projected –15%.

Case 2 — A-list leaked content

Context: A-list entertainment figure.

Event: Private content leaked, 50M impressions in six hours.

Response: Platform escalations + legal takedowns + reframed narrative in three tabloid placements.

Outcome: Top organic lift removed within 24h; brand partnerships preserved.

Case 3 — Founder ex-cofounder lawsuit

Context: Series C SaaS founder.

Event: Ex-cofounder filed suit designed to leak during diligence window.

Response: Pre-drafted narrative; reporter pre-briefings; legal posture embedded in PR posture.

Outcome: Funding round closed at target valuation.

Case 4 — Crypto exchange FUD campaign

Context: Top-5 exchange.

Event: Coordinated crypto-Twitter FUD campaign attributed to a competitor.

Response: Forensic attribution; legal threat where warranted; community-facing counter-narrative.

Outcome: Campaign collapsed within 72 hours; withdrawals normalised.

Case 5 — UHNW heir social-media controversy

Context: Next-gen heir of UHNW family.

Event: Viral video with misleading context threatened family brand reputation.

Response: Platform removals + context placements + quiet direct engagement with affected communities.

Outcome: Contained without public acknowledgement; sentiment restored in six weeks.